Food on Youtube, but where is the wine?

I have during some time wondered why the chefs and professional food bloggers are so successful on Youtube, while the wine people, sommeliers and enthusiast are nowhere to be seen. Well the channels I have found, talking about wine are at least not half as good, funny and professional as all these foodies. Just look at Jamie Oliver for example, with his “FoodTube” community… Absolutely fantastic! I love Cupcake Jemma, French guy cooking, Donal Skehan, and many others that all talk about food. Luckily I love food and cooking and the best thing is when I can enjoy it with wine. Well there is also the DrinksTube… which is great, but there is to few who are talking about wine!

So now I have decided to take matters in to my own hands, at least the cava part and before x-mas I’m launching CavaTV. But I have one problem… How do I make a “well made/filmed”, fun to watch and good content youtube channel?? The answer to that is still unknown to me I’m afraid, so when I get started I will definitely need your constructive comments and ideas. I have done what I can though and involved Andreas for the technical part, my brother for designing a logo/banner (since he is in that line of work) and all those “look and feel” things, but I’m not sure about one thing… me. I don’t think I’m that photogenic on filmed media, I know I’m not in normal pictures. But maybe I will grow with the task? The only way to find out is to get started.

So the plan is to release the first episode before x-mas and then produce one episode a week, which will be interesting with a four month old baby to take care of…

Cross your fingers and wish me luck!

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Programa Terra i Vi – great short programs!

Andréas and me have for a long time wondered why there is so little information about Penedès and the cava and wine producers in a informative, simple and professional manner? It is so easy to create films, clips and use social media to promote whatever it is you want to promote. 
The individual producers are often great with social media, but there has been very quiet from the region at large. Of course I might have missed something, but if I did maybe that just tells us that it did not reach that many, at least not internationally where the big market is to be honest.

Skärmavbild 2014-08-25 kl. 11.32.19Now the Penedès region seems to have pulled together and started short informative programs available on youtube called Programa Terra Vi. Absolutely fabulous! Finally! But unfortunately we seem to have to wait for the versions with English subtitles, because as always it is all in Spanish. The Youtube translation service does not work in an optimal way unfortunately.

The programs are around 13 minutes long and focuses on one producer in each program, plus some information about winemaking in general. It is all very structured and inspirational, and at the end of each show Ton Collet, sommelier at Vinseum Taverna, gives a few opinions about some of the chosen wines from the producer in question. 
It is great to see Ton in action, and that his great knowledge is put to good use. Ton has thought Andréas and me so much about local wines, and we always get a great recommendation when we want to try something new at the taverna.

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Us at Vinseum and Ton behind the camera. 🙂

So far there are thirteen shows available that focuses on the following producers:
1. Sumarroca
2. Heretat Mont Rubí
3. Loxarel
4. Domènech Vidal
5. Nadal
6. Llopart
7. Oriol Rossell
8. Albet i Noya
9. Mas Bertran
10. Mas Tinell
11. Can Bas
12. Vilarnau
13. Can Descregut

I can really recommend them if you want to learn more about the region. Well done to D.O Penedès who is the organisation behind the movies!

We want to see more of this! And hopefully in english!